DHL Launches Open Innovation Contest
Posted on October 22, 2011 by Jeffrey Tobias in Innovation, Open InnovationDHL, the world’s leading international express shipping provider, today became the first in its industry to launch an “Open Innovation” competition focusing on “City Logistics” — the process whereby private companies optimize logistics and transport activities in urban areas while considering the traffic environment, the traffic congestion and energy consumption within the framework of a market economy.
The contest, introduced by the new global DHL Solutions and Innovations (DSI) division, invites businesses, academics, politicians, public authorities and citizens to share ideas and recommendations for the implementation of sustainable logistics solutions in populated, urban areas. Encouraging the use of creative and strategic thinking, DHL is seeking innovative ideas that will help reduce traffic congestion, promote “green” urban living, improve urban logistics and deliver efficient transport solutions.
“With growing cities all over the world, the challenges of city logistics and urban living are becoming more and more demanding,” said Steffen Frankenberg, Vice President at DSI. “Solutions for decreasing traffic and getting cities greener are crucial for the future. DHL knows that the logistics industry plays a significant role and we want to broaden our approach to City Logistics by also inviting people outside the company to contribute their perspective. With the views of others we can better identify the challenges and generate ideas for new logistics solutions. We are asking participants to really think outside of the box.”

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