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Customer empathy has never been more important. Here’s 5 tips for displaying empathy towards customers in the wake of COVID-19.
Everyone gets really excited when they hear the words creative innovation but few really understand that it has emotional appeal and meaning. At its heart, it’s about understanding consumer behaviour and unlocking the insight
You and your team have hammered out a great growth opportunity. You feel confident that it will generate significant growth moving forwards. You are all really pumped. Now what?
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Everyone is talking about customer centric strategy, yet few businesses get it right. Find out 5 ways to effectively use customer centric strategy
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