The power has been shifting from organisations to consumers for a long time now, and COVID-19 has only accelerated the process. Dr. Jeffrey Tobias, Managing Director of The Strategy Group discusses the power shift and relevant areas to focus on in a short video.
With the pursuit of any new invention comes the markings of failures and even unintended consequences such as data leaks and excessive waste – The Dark Side of Innovation
Managing Director of The Strategy Group, Jeffrey Tobias sits down with James Macaulay and Joel Barbier to discuss the topic of leadership in orchestrating transformation.
This 90 second animated explainer video describes the design thinking methodology, how it’s used to innovate and what it’s benefits and applications are.
This 90 second animated explainer video describes the design thinking methodology, how it’s used to innovate and what it’s benefits and applications are.
What does innovation in the healthcare sector look like and how can deliver better outcomes and better quality care for patients, their families and carers?
Jeffrey Tobias, Managing Director of The Strategy Group, explains design strategy- the proprietary strategic methodology adapted from design thinking to fit the corporate and government world.
Scentre Group is one of the world’s leading shopping centre companies with retail destinations operating under the Westfield brand. The Strategy Group designed a Venture Strategy program called Incubation Scentre, taking three top best ideas from conception through to market validation in just 6 weeks.
What is a customer strategy? Jeffrey Tobias explains how an ‘outside in’ strategy should come from the customer’s perspective, not from the internal goals of the organisation.
This 90 second animated explainer video describes how an Australian supermarket chain used the design thinking methodology to empathise with customers and create unexpected experiences in-store to keep them coming back.
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